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In September 2020 Calibrate, in partnership with our UK affiliate Totum Partners, surveyed first-chair Marketing and BD leaders at 127 law firms in the US, Canada and the UK.
The goal of our 2020 Law Firm Marketing/BD Department Size Study was to benchmark Partner:Marketing/BD ratios to help our clients understand their competitive position. We also wished to understand law firms’ responses to the Covid-19 pandemic, as well as their intentions for investment in marketing technology, shared services and dedicated sales professionals.
Review the findings below:
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Get in Touch
Interested in learning more about this research or how your firm can be involved in future studies? Please reach out to Hadleigh Katz, Director of Executive Search.[/vc_column_text][/vc_column_inner][/vc_row_inner][recent_posts style=”default” columns=”4″ category=”future-of-the-legal-profession” order=”DESC” orderby=”date” blog_remove_post_date=”true” blog_remove_post_author=”true” blog_remove_post_comment_number=”true” blog_remove_post_nectar_love=”true” posts_per_page=”4″ post_offset=”2″][/vc_column][/vc_row]
